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SINGAPORE 29 June, 2010 - After a five-month long campaign beginning in March
involving thousands of recycled cans and more than a hundred registered entries, the
dust will finally settle on the Red Bull Art of Can 2010 Singapore this coming weekend,
with the culmination of a 10-day exhibition at *SCAPE, featuring 56 pieces of
incredible works of art by Singaporeans from all walks of life.
 
The Art of Can, Red Bull's most prestigious art event, is a creative challenge for
full-time artists as well those with creative flair. The brief was simple. The
participants can do anything they like - cut, glue, weld, crush or tape - so long as
their art work is inspired by the distinctive blue and silver Red Bull cans.
 
Each registered participant received a starter kit with 24 empty cans to get them
started. Participants can then request for more cans depending on the requirements
of their art work. The cans were recycled with the help from top local club Zouk, the
event's official night spot, as well as the National Youth EnvirOlympics Council and
North Light School. In all, close to 8,000 cans were recycled for this exercise.
 
When submission closed on 15 May, more than 70 master pieces were received in
total. Ranging from 16 to 53 years of age, the budding artists include students,
professionals, as well as those from the arts and service industries. Their master
pieces also come in all sorts of shapes and sizes, created from varying numbers of
cans, with the most being a quirky fanged Merlion which took no less than 388 cans
to complete.
 
Each unique art piece was then carefully selected by a distinguished panel of judges
that includes Howard Rutkowski (Fortune Cookie Projects), Mary Dinaburg (Dinaburg
Arts), world-renown sneaker customiser SBTG, also known as Mark Ong of
RoyaleFam, Dr. S. Chandrasekaran (Dean of Fine Arts, Nanyang Academy of Fine Arts)
and Milenko Prvacki (Dean of Fine Arts, LaSalle College of the Arts).
 
After a stringent selection, the final 56 art pieces were selected for the exhibition
and these will be on display from 3 to 11 July 2010 at The Gallery located on level 5
of the brand new *SCAPE, the latest youth handout along Orchard. Entry is free.
The selection was based on three distinct criteria: Creative Concept - the overall idea
behind the art piece; Conceptual Execution - the physical translation of the piece;
and Construction - how well the piece had been made.
 
Amongst the more interesting pieces submitted are a few with uniquely Singapore
flavour, including a pot of Orchids - Singapore's national flower, a couple of Merlions,
a Phoenix and even a durian!
 
Perhaps what is most surprising about the submissions is that almost 20 pieces in the
final exhibition are from secondary schools and junior colleges students. Dunman
High School in particular contributed more than 10 of the finalists. Considering that
the students range from 15 to 19 years of age and are up against an open field
consisting of adults, many of which are from the creative and arts industry, the
achievement of these kids in making it to the final exhibition is indeed laudable.
The eventual winner gets a pair of air tickets to Berlin, Germany, one of the world's
top art cities, courtesy of Lufthansa Airlines. The runner-up bags a trip for two to
Melbourne, Australia, while the third-placed winner will receive a Canon Digital SLR
camera.
 
The winning pieces will be announced during the official gala premiere of the Red
Bull Art of Can 2010 Exhibition this Friday, 2 July at 7.30pm. The Guest of Honour for
the evening is Mr.Gerhard Meschke, chargé d’affaires of the Austrian Embassy in
Singapore, who will be presenting the awards to the respective winners.
 
The private opening will be a by-invite-only event with a guest list featuring the
who's who in the local arts scene, participants, local celebrities and friends of Red
Bull. There will also be an official after party at Zouk.
 
The public will also have a chance to designate a People’s Choice Award by casting
votes online at www.redbullartofcan.sg and stand a chance to win a Canon camera.
Voting for the People's Choice Award will close on the final day of the exhibition
on 11 July and the winner, as well as one lucky voter will be announced on the
official website.

 


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